Someone (thanks Bram) sent me the link to this hidden gem, reminding me how far people went to illustrate certain product benefits in the eighties. I wonder what the added value of Dan Akroyd is though...
To illustrate the point, here's a commercial for Audi from a few years ago which more or less makes the same point. Some people say we have to fo further these days to tell the same things, but popular culture might actually make us more susceptible to understated messages.
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