Finding analogies to make a point or to clarify a relation is a useful skill in planning, as this list on Adliterate makes clear. Here are a few great examples of how not to do it (although I secretly believe the list contains some real, and very direct, gems).
Just a few noteworthy examples:
The little boat gently drifted across the pond exactly the way a bowling ball wouldn't.
The politician was gone but unnoticed, like the period after the Dr. on a Dr. Pepper can.
The red brick wall was the color of a brick-red crayola crayon.
The last one just proves the Crayola-Lovemark appeal...
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