A Glass And A Half Full

I've just spent the better part of an hour surfing the Cadbury site, not because it is superflashy and has a ton of modern features but because it entertains me and remains interesting (kudos for including a link to the remixes). And it's got a nice, Nintendo-y videogame feel to it actually, and that is a tone that fits perfectly with the Cadbury theme. Nothing overly fancy, but really playful and colourful, with a nice and easy soundtrack.

I've always wondered where they'd go with their work outside of the  Gorilla and Trucks feelgood vibe, but this environment makes perfect sense and gives them a platform to talk about some basic truths about the product as well (go outside and talk to the cows about the secret). Just a shame that you have to go and find a UK postcode to register for news...

I even went looking for all the letter clues to get in the vault (not that it's hard, but it was fun), I was just disappointed that I didn't find a high res quicktime version of the Trucks 90' cut there.